Extension of ‘Ni Sare Kabisa’ Proposition Demonstrates Commitment to Small Business Support and Financial Inclusion
Nairobi, April 8th, 2024 – In a move to further empower Kenya’s vibrant community of Solo Business Owners, I&M Bank has announced the extension of its ‘Ni Sare Kabisa’ proposition, offering free Bank to M-PESA and Airtel Money transfers to sole proprietorships. This expansion of the initiative underscores I&M Bank’s unwavering commitment to fostering financial inclusion and supporting the backbone of the Kenyan economy – small businesses.
More than a year since its inception, ‘Ni Sare Kabisa’ has already revolutionized the banking landscape by eliminating transfer fees for personal account holders. Now, with this latest announcement, Solo Business Owners can also avail themselves of this cost-saving benefit, reflecting I&M Bank’s dedication to easing financial burdens and enhancing opportunities for entrepreneurs.
Shameer Patel, Head of Personal & Business Banking at I&M Bank, highlighted the significant impact of the ‘Ni Sare Kabisa’ proposition on individual customers and emphasized the bank’s commitment to providing a comprehensive suite of financial solutions. “Our aim is to empower our customers with a range of offerings that not only save them money but also facilitate their financial growth and stability. With free bank to mobile wallet transfers, Solo Business Owners can now streamline their operations and focus on expanding their enterprises,” Patel remarked.
Eunice Kinyanjui, Head of Small Business at I&M Bank, emphasized the importance of catering to the unique needs of entrepreneurs and providing tailored solutions to fuel their growth. “Through extensive research and customer insights, we identified the need to extend free transfers to Solo Biz owners. By doing so, we are enabling them to access a wide range of digital financial services, including Unsecured Business Loans, Stock Financing, and convenient payment solutions,” Kinyanjui explained.
Gul Khan, CEO of I&M Bank Kenya, underscored the bank’s deep-rooted commitment to supporting small businesses, citing their pivotal role in driving economic growth and employment generation. “As we mark 50 years of I&M Bank in Kenya, we remain steadfast in our mission to empower entrepreneurs and stimulate economic prosperity. By extending our ‘Ni Sare Kabisa’ proposition to Solo Biz owners, we are enabling them to reinvest savings into their businesses and fuel innovation and expansion,” Khan affirmed.
The announcement received praise from Mr. Ben Muhati, Chairperson of the MSME Alliance, who hailed I&M Bank’s initiative as a significant step towards enhancing the financial resilience of small businesses. “Small business owners are the lifeblood of our economy, and initiatives like ‘Ni Sare Kabisa’ are instrumental in easing their financial burdens and fostering growth. I&M Bank’s commitment to supporting entrepreneurs is commendable and sets a positive example for the banking sector,” Muhati commended.
To celebrate the launch of the extended proposition, representatives from I&M Bank, small business traders, and association members embarked on a customer activation event at Gikomba, further underscoring the bank’s dedication to engaging with and supporting local businesses at the grassroots level.